Affiliates in OB/GYN
Affiliates in OB/GYN is a full-service medical practice specializing in obstetrical and gynecological care for women of all ages, located near the UVM Medical Center in Burlington, VT.
We worked closely with Affiliates in the redesign of their web site as they sought to attract a wider audience and increase their patient load. To redefine their brand without compromising their medical gravitas, we created a look and feel that is distinctly modern and appealing to a younger audience, yet credible as a longstanding group of esteemed practitioners. In addition to creating a new design, we also defined key messages and developed all copywriting for the website.