Advertising
Vermont Federal Credit Union
Vermont Federal Credit Union is a longstanding financial institution serving the Champlain Valley region with seven branches.
We worked closely with Vermont Federal’s marketing team to develop a fresh new marketing campaign based on life experiences — from major events like getting a first mortgage to simply getting out and enjoying all that Vermont has to offer. It’s a refreshing take on credit union marketing that’s targeted to a new millennial audience.
Advertising
Vermont Federal Credit Union
Vermont Federal Credit Union is a full service, not-for-profit, financial institution that has been serving Vermonters for over 60 years in the Champlain Valley region.
As Vermont Federal’s agency of record, we were asked to develop messaging and print materials for their new “member growth” promotions, which included a “Drive to Win” auto loan campaign. The campaign included this sandwich board display, placed in front of their branches to drive members and non-members to sign up for an auto loan during their promotional period. This promo piece was in addition to radio spots, printed handouts, large branch posters, and print ads.
Advertising
Vermont Federal Credit Union
Vermont Federal Credit Union is a longstanding credit union serving the Champlain Valley region with seven branches.
After a successful campaign featuring a quirky, beloved character named Simon, Vermont Federal was ready for a new direction. We developed the “Start Here” campaign featuring a variety of playful messages based around the theme of starting your financial journey at Vermont Federal. Despite a new visual and messaging direction we were able to maintain critical brand recognition.