Logo/Identity
An inspiring logo for a floral company
GMFSI’s logo blossoms in more than one way. With its flower blossom emerging from green mountains, this fresh design reflects the brand’s growth and modern sensibilities. As a refresh on an established company’s brand, the mountains are a nod to the company’s Vermont roots, while a brightly blooming flower is eye-catching—dually serving as an icon throughout their website and other marketing.
Print design
Driving sales through catalog design
Our work on the GMFSI brand extends to their annual Event Rental Catalog. We set the tone for this important sales collateral piece that showcases all of their event rental offerings, so wedding and events professionals can find everything they need all in one place.
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Web design
A website blooming with possibilities
We wrote, designed, and built this brand-new website bursting with ideas and inspiration. As a wholesale supplier, GMFSI wanted to reflect its market position as an industry expert while enabling customers to make easy purchase decisions. A new site layout, robust product sections, a sortable database of preferred roses, and a new customer portal elevate the customer experience while saving GMFSI staff precious time and energy.
Signage
Putting petal to the metal on delivery vans
GMFSI delivers to four different states in the Northeast, and their delivery vans needed a facelift that aligned with their new brand. Just like a gorgeous floral arrangement, these show-stopping van wraps utilize the brand’s bright new colors to turn heads wherever they go.
