As a world-class facility, Pre-Tech Precision Machining is one of Vermont’s hidden gems in manufacturing. They needed improved branding and a website to reflect their recent rapid growth, so they called on Stride to help.
Pre-Tech, with locations in Vermont and New York, is a CNC machine shop specializing in close-tolerance machined parts and components for aviation, space, military, and biomedical industries around the world. They use cutting edge technology and state-of-the-art equipment to manufacture critical parts for these industries.
To begin Pre-Tech’s re-brand and new website process, we created a new logo design using bold color, modern type design, and a conceptual globe image to reflect their worldwide reach and high-tech capabilities.
Next, we conquered visual assets. Planning and directing a two-day photoshoot in both locations, we captured the action, processes, and technologies that tell Pre-Tech’s story and differentiate them from the competition. Read more about our photoshoot here.
After that, we set to work copywriting and designing a brand new website full of vibrant imagery and messaging that hones in on their unique position in the industry. The new site utilizes simple navigation, clean design, strong calls to action, and UX best practices to create a successful web presence.
For the icing on the cake, we created a short, looping homepage video for Pre-Tech’s hero panel that drives home their brand message of power, technology, and precision.
Experience Pre-Tech’s new website here.