Building a photo library
Though DEW had plenty of images of beautiful building projects, they hadn’t yet showcased the unique qualities of their people — their most important asset. So how to begin? We started by identifying areas where photos were needed, then went to work on building photoshoot plans, coordinating details of models, schedules, wardrobes, and props, and directing shots on site. The result is a stunning library of authentic photos showcasing both office and field staff.